光华营销系以雄厚的师资力量、创新的人才培养模式、领先的国际化水平、优秀的学术研究成果,位居国内营销学研究与教学机构的前列。营销系主要培养具有扎实的管理学、经济学、统计学和心理学等基础知识,系统的市场营销理论与方法,一流的定量分析能力和国际化视野的高级学术人才和管理人才。
徐菁:城市文旅品牌塑造——...
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Speaker: Haiyang Yang, Johns Hopkins University
Time: Friday, March 21, 10:00-11:30 a.m. Beijing Time
Place: Room 216, Guanghua Building 2
Speaker: Ruohan Zhan, The Hong Kong University of Science and Technology
Time: Friday, March 14, 10:00-11:30 a.m. Beijing Time
Speaker: Nan Li, Tongji University
Time: Friday, March 7, 1:40-3:10 p.m. Beijing Time
Place: Classroom 102, Peking University Science Park
Speaker: Xue Wang, Renmin University of China
Time: Friday, December 20, 10:00-11:30 a.m. Beijing Time
Speaker: Hui Li, The University of Hong Kong
Time: Friday, December 6, 10:00-11:30 a.m. Beijing Time
Speaker: Ruobing Han, The Chinese University of Hong Kong, Shenzhen
Time: Friday, November 22, 10:00-11:30 a.m. Beijing Time
Place: Room 217, Guanghua Building 2
Speaker: Feifei Huang, The Hong Kong Polytechnic University
Time: Friday, November 15, 10:00-11:30 a.m. Beijing Time
Speaker: Tongyao Shen, The Pennsylvania State University
Time: Friday, November 8, 10:00-11:30 a.m. Beijing Time
Speaker: Yi Xiang, China Europe International Business School
Time: Tuesday, November 5, 10:00-11:30 a.m. Beijing Time
Place: Room 109, Guanghua Building 2
010-62747206
wsd@gsm.pku.edu.cn
北京大学光华管理学院2号楼